Blog sponsored by Playtech


In-play sports betting has led the line in the online gaming industry for the past decade, but now new technological advances are poised to deliver even greater success with fresh demographics, explains Ian Bradley, chief product officer at multi-award-winning provider SBTech.

The big question following GVC’s successful romancing of Ladbrokes Coral is what now for William Hill? And the Stars Group? And Paddy Power Betfair? And 888?

Scientific Games aims to revolutionise the way operators learn more about player preferences and motivations with its new community-based market research solution, ONE Voice.

The entries are in and the judges have been considering their merits. But who will emerge victorious at the Gaming Intelligence Awards?

The gambling industry in the United Kingdom has endured months of criticism, some fair, some unfair. This is metastasizing into the notion that gambling is a Very Bad Thing and must be banned or heavily restricted. Labour deputy leader Tom Watson now claims that it should be regulated on a par with cigarettes.

The UK Gambling Commission handed out a record fine on Thursday but 888's mistake could just be the tip of the iceberg.

GIQ Magazine