Betsson brand Betsafe has been named principal partner of the first Star Sixes tournament, a six-a-side football competition that sees former professionals compete for their international teams once again.
The event is organised by sports management agency Pitch International in partnership with events company Football Champions Tour and takes place at London's O2 Arena from July 13th to 16th.
As part of its sponsorship of the event, Betsafe gains branding rights across the venue. Its branding will [...]