EveryMatrix may have been active in the sector since 2008, but 2016 looks set to be a revolutionary year for the business.

The company has completed a massive overhaul of its OddsMatrix sportsbook solution, soon to be followed by the launch of a new payment platform as part a project named EveryMatrix 2. Indeed, it has already attracted high-profile new clients such Sporting Index and BoyleSports.

The supplier has built a huge client base among dot.com operators, and signing up two big-name customers is a signal of intent – especially to peers such as NYX Gaming Group, another content aggregation specialist.

Rather than looking to take on the big guns with a comprehensive solution, it is offering plug-in-and-play casino and sports products that work on an operator’s existing platform, giving it much greater scope and flexibility to work with a wider range of clients. This approach could easily pay off – industry consolidation will force operators to take additional steps to differentiate their offerings and provide as wide and varied a range of products as possible. EveryMatrix seems to have set itself up to be the main benefactor.

Gaming Intelligence Awards 2016

Sports Betting Operator of the Year: bet365

Poker Operator of the Year: PokerStars

Bingo Operator of the Year: Gala Coral

Social Casino Operator of the Year: Playtika

Casino Operator of the Year: LeoVegas

Lottery Operator of the Year: Veikkaus

Fantasy Sports Operator of the Year: FanDuel

Poker Supplier of the Year: Playtech

Fantasy Sports Supplier of the Year: DraftDay

Sports Betting Supplier of the Year: Betradar

Casino Supplier of the Year: NetEnt

Bingo Supplier of the Year: Playtech

Lottery Supplier of the Year: Scientific Games

One to Watch Award: EveryMatrix

Socially Responsible Operator of the Year: Gala Coral

GIQ Magazine Digital Edition