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Cherry Expands Online Gaming via COYS Acquisition

2nd February 2010 8:30 am GMT

Strengthening its position in the Scandinavian gaming market, Cherryföretagen, the Swedish gaming operator formerly consisting of Cherry, Betsson and Net Entertainment, has announced the acquisition of Malta-based COYS Ltd, owner of several online gaming brands including NorgesAutomaten, SverigeAutomaten and DanmarksAutomaten.

COYS Ltd currently operates online casino games via a white-label agreement with Betsson Services Ltd, with Betsson responsible for technology, customer management and payment processing. COYS's primary brands include NorgesAutomaten, SverigeAutomaten and DanmarksAutomaten, as well as [...]

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