London-listed gaming solutions provider Nektan is working to improve its localised offering for clients with the launch of its first German language white label solution.
Vegas Baby is the first site to launch with the front-end entirely functional in German, with the supplier's localised offerings having been limited to English and Swedish until now.
Nektan said the launch is in response to growing customer demand for localised offerings in new markets, with ten German sites slated for launch by the end of the year. This will be followed by launches into additional countries with fully localised sites in early 2018.
"It is important that our casinos are able to truly engage players and enable their employees to work in the local language," Nektan commercial director Claire Osborne said. "We are committed to providing this service in a growing range of markets.
"Following the launch of Vegas Baby in German, we look forward to shortly announcing further details on more country localisations, as we expand this strategy to incorporate other key and emerging markets."
Shares in Nektan plc (AIM:NKTN) were unchanged at 23.50 pence per share in London Friday morning.