Polish betting operator STS is looking to boost its player retention rates through a partnership with Malta-based reactivation specialist Enteractive.
Enteractive’s (Re)Activation Cloud conversion platform will be used by STS to boost player activity and brand loyalty, as well as to provide a more human touch to its responsible gambling initiatives.
“We have found a partner in Enteractive which shares our values in terms of innovation and constant improvement,” said STS chief executive Mateusz Juroszek. “It is our [...]