This week has seen new games released by Quickspin, MGA Games, Endorphina, Pragmatic Play, iSoftBet and Evolution Gaming, as well as a whole host of platform integrations for the likes of Oryx Gaming, Ezugi, Betsoft, Betdigital, Kiron Interactive, ReelNRG and Red Rake Gaming.

Quickspin

Playatech-owned slots specialist Quickspin has launched a new game based on Pied Piper, the legend which dates back to the Middle Ages.

The slot sees players rewarded for driving the mice out of the town of Hamelin by winning big prizes. Central to the game is the walking feature, which when triggered sees all the mice follow the Pied Piper while the game re-spins.

It is also the latest title to feature Quickspin’s new promotional tool Achievements Races, designed to offer an improved gaming experience and maximise retention opportunities for operators.

“The Pied Piper is back in town and he’s brought along his famous pipe to reward players with a fun and engaging experience,” said Quickspin chief executive Daniel Lindberg. “The classic story is likely to be enjoyed by a wide-range of players, with a host of features to keep them entertained and coming back for more.”

MGA Games

MGA Games, the new technologies division of Barcelona-based operator and supplier MGA, has paid tribute to the late Chiquito de la Calzada by developing a new slot game based on the popular Spanish flamenco singer, actor and comedian.

The character of Chiquito, who passed away last November, entertains players throughout the game with his well-known expressions such as “Fistro!”, “Pecador de la pradera”, “Te das cuen?” and “Jaarl”, along with his characteristic walk, with long steps and little jumps taking him from one side of the screen to the other.

The slot game also includes several mini games which pay homage to Chiquito’s early professional career, singing flamenco or on television where he became popular during the 1990s.

José Giacomelli, director of MGA’s new technologies division, said that the company had developed a unique product in Spain, while keeping in mind that the priority of MGA Games it to enhance gameplay and new experiences for players.

“We have turned around our design strategy with a totally original IP, based for the first time on a real person,” said Giacomelli. “We are not only working on providing our games with recognizable franchises, but we are also preparing our software for all mobile devices. Obviously, a high percent of our users play from these kind of devices, it is a reality in our market. Our highest priority is to accommodate those players.”

Evolution Gaming

Live dealer specialist Evolution Gaming has expanded its partnership with Rank Group with the planned installation of a bespoke multi-camera Dual Play Baccarat table at London’s Grosvenor Victoria Casino.

Scheduled for launch in February, the Dual Play Baccarat table will join The Vic’s existing Evolution Dual Play Roulette table, which went live last October.

As with all Evolution Dual Play tables, The Vic’s on-premise table will allow the casino’s land-based players and remote online players to play in the same games at the same Baccarat table on The Vic’s gaming floor.

To promote this extended online offering across their estate, Grosvenor will stream the live Dual Play Baccarat game to large screens at other venues. Remote play at the table will be via both the Grosvenor website and the Grosvenor Live Casino app.

Additionally, Dual Play Baccarat live from The Vic will be available to other selected Evolution licensees as a B2B service.

“This launch represents a significant extension of our live casino convergence offering,” said James Stern, director of business development and land-based sales at Evolution. “Baccarat has a unique mystique and a large, devoted and discerning player base worldwide.

“It translates very well to the Evolution Dual Play vision, which has rapidly become the convergence solution of choice for top land-based casino brands worldwide. The addition of a second Dual Play table at The Vic so soon after the launch of the first further underlines the unique appeal of our expertly deployed, bespoke Dual Play tables.”

Colin Cole-Johnson, Rank Group’s director of digital and cross channel services, added: “Following the success of Evolution Dual Play Roulette at The Vic we were keen to extend our investment in Dual Play.

“Customers are appreciating the continuity of the in-Casino experience that’s unique to Dual Play, also the high quality of the playing experience. Dual Play at The Vic has proved to be very popular and we are now considering further Dual Play installations at our provincial clubs.”

Pragmatic Play

Malta-based slot developer Pragmatic Play has announced its newest release, helping players unearth hidden riches in Gold Rush.

The video slot takes players back in time to the peak of the American gold rush, lining the reels with prospectors, packhorses and pickaxes, along with an explosive dynamite wild symbol. Players can take the mine train to trigger the game’s new progressive spins feature, starting players on a journey from levels one to four.

More prospectors join on the quest for cash as the levels rank up, giving players the chance to win big, while each scatter symbol awards an extra two free spins on each appearence.

“Gold Rush draws on our prowess in bringing players the excitement of their favourite, classic land-based slots, with intuitive mechanics revealing bonus features with the potential for big wins,” said Catalin Bratosin, head of games production at Pragmatic Play. “Players have been really responding to our philosophy for creating engaging, tightly-designed games, and we are certain Gold Rush will be no different.”

Endorphina

Czech casino games supplier Endorphina has released its newest slot, Little Panda.

Little Panda marks the first time Endorphina offers 1,024 ways to win in a slot title, with the game featuring fluffy pandas and magical bamboo forests as well as other enchanted animals.
 
“Little Panda is a bit different from our other games and definitely turned out to be the cutest slot amongst the most recent releases," said Endorphina marketing manager Lucie Kadlecová. "The gameplay is incredibly appealing and offers a lot of twists to keep the players in the game.

"We are excited about the new mathematics which is Endorphina’s first attempt to place into this game. We truly hope that the feedback from players will be nothing but positive."

Betdigital

Content provider Betdigital, now part of Scientific Games, has rolled out a range of games for Canada’s British Columbia Lottery Corporation (BCLC) and parent company NYX Gaming Group.

The deal with BCLC has seen Betdigital launch its Mega Pots Bar X slot, Valhalla and Free Spin City games with the Canadian provincial lottery operator.

The Valhalla game was also included in the agreement with NYX Gaming and is one of 12 games to be integrated with the NYX OGS platform,with operators Betsson and Mr Green both launching the title.

"BCLC, Betsson and Mr Green are three huge players in the iGaming world and we’ve thoroughly enjoyed working on the integrations,” said Betdigital chief executive Heath Samples. “Integration speed is a major factor in our success and 2018 promises to be a big year where plenty more games will be made available.”

Ezugi / Dench

iGaming platform provider Dench eGaming Solutions has struck a deal to enhance its casino offering with content from live dealer specialist Ezugi.

The distribution deal will see Ezugi provide its entire portfolio of games, including Black Jack, Hybrid Blackjack, Roulette, Baccarat, Keno and Live Lottery games, to Dench’s operator partners.

“Ezugi is a first class live casino supplier and we are very excited to form this partnership ahead of the launch of a number of European facing operators which will significantly benefit from their product proposition,” said Dobromir Mitev, CEO of Dench eGaming Solutions.

“Partnering with Ezugi, one of the industry’s premier providers, will ensure we deliver an exceptional live casino experience in a multilingual and multichannel manner. We’re thrilled to be working alongside them and share their full portfolio of innovative games.”

Ezugi’s commercial director Sagi Ifrach added: “We’ve been following Dench from the very beginning and it’s great to be working alongside such an innovative gaming platform.

“The decision to partner with Dench was easy to make for us and following an impeccable integration effort, our games are now available to their customers via Dench Core. Delivering our content and promoting it via their fully automated instrument Giselle is what we are definitely looking forward to as this will clearly open up fantastic opportunities for both Ezugi and Dench.”

Oryx Gaming

Gaming supplier Oryx Gaming has successfully launched games from its proprietary and third party content portfolio with several iGaming brands operated by ComeOn.

Following integration with Cherry’s B2B platform XCaliber, a range of casino games have gone live with Cherry Casino, Sunnyplayer and Sunmaker, with games to be rolled out to other sites including, EuroLotto.com, Euroslots.com and NorgesSpill.com in due course.

Included in the rollout is Gamomat’s popular Red Hot Firepot game feature, which enhances a player’s experience by including a side bet jackpot feature.

“ComeOn are a hugely successful gaming operator and we expect this deployment to deliver strong results,” said ORYX Gaming chief executive Matevz Mazij. “Firepot jackpot features have proven to be a major revenue driver for our clients and we look forward to increasing their impact in the market.”

iSoftBet

Online casino games provider iSoftBet will unveil three new games at next month’s ICE event in London, as well as its latest marketing tool.

Following the recent launch of its Eye of the Amulet game, the supplier will launch three new slots next month; Legend of Loki, The Dalai Panda in Europe and Mystery of Long Wei.

The slots have been developed using the supplier’s Pulse framework, launching simultaneously across desktop and mobile.

iSoftBet will also be showcasing a new marketing tool that allows operators to better engage players via in-game competitions, leaderboards and unlockable achievements based on actions or symbol combinations.

The new tool is available across iSoftBet’s portfolio of original and branded content, as well as the third-party games offered via its Game Aggregation Platform, which includes slots from the likes of Ainsworth, Habanero and Elk Games.

“We are thrilled to be returning to ICE once again, and to be launching three new games and our latest marketing tool to delegates,” said iSoftBet head of business development Michael Probert. “Our new slots pack a punch through bold graphics, innovative math and mechanics, and new and exciting in-game features.”

Kiron Interactive / Bede Gaming

iGaming solutions provider Bede Gaming has expanded its content offering through an agreement with virtual sports provider Kiron Interactive.

Kiron’s full suite of 20 virtual sports and numbers games will be integrated onto Bede’s content aggregator platform PLAY, including virtual sports games covering football, horse racing, greyhound racing and motor racing.

The games will be available to all of Bede’s partners, including operator Rank Group.

“Virtual sports have become an increasingly important gaming vertical in recent years and sit well between casino and sports betting,” said Michael Brady, chief executive of Bede Gaming. “We’re always looking to build on our products with high end games, so it was important to extend Bede PLAY’s virtuals offering, and with Kiron’s portfolio among the strongest of its type in the industry, adding Kiron made sense.

“Our operator partners will have access to world-class virtual sports games, which will significantly improve retention, cross-sell and engagement.”

Kiron Interactive CEO Steven Spartinos added: “Many innovative operators have partnered with, and benefited from, Bede over the past few years, so we are excited to bring our games to new audiences, where we know they will perform strongly.”

Betsoft Gaming / BtoBet

iGaming platform provider BtoBet has expanded its casino platform following an agreement with 3D casino games specialist Betsoft Gaming.

BtoBet will take on Betsoft’s complete portfolio of games, including the Slots3 collection of 3D video slots and the ToGo line of mobile gaming titles, for launch across Africa, Europe and Latin America.

“BtoBet is a leading company and true pioneer in our business,” said Betsoft Gaming sales and account manager Anna Mackney. “They carefully study both existing and emergent technologies to apply that strength to the quality of their service.

“We are beyond thrilled to be partnering with them, and look forward to a lucrative business relationship as we lead the iGaming industry together.”

BtoBet chairman Alessandro Fried added: “I’m proud of the recent agreement signed with Betsoft. Its high level digital games combined with BtoBet’s technological platform will perfectly fit our exigent clients’ needs and, at the same time, their players’ expectations.

“All Betsoft's integrated games will be managed by our clever Artificial Intelligence learning machine, providing a real time and accurate data analysis per each customer in order for the operator to automatically segment the players’ base and to build easily the best strategies, specific promotional activities and more effective ad hoc marketing campaigns.”

In related news, Betsoft has also agreed to launch its games in Italy with operator Betaland.

The operator will launch more than 40 of Betsoft’s titles on its two main brands, Betaland.it and Enjoybet.it, including games such as Fire & Steel, Giovanni’s Gems and The Angler.

“Betaland is a relatively young operation, but already they are considered to be a prominent and respected force in the Italian iGaming market,” said Francesca Raniolo, sales executive at Betsoft Gaming. “We are excited to be working with Betaland, who, after six months online, made it into the Top Ten of Italian online operators. That feat is impressive, and shows that Betaland is on a sure path to success.”

Betaland managing director Michele Sprovieri added: “With this acquisition of top quality, AAMS-approved video slots, we now offer one of the largest online casino experiences to our players. I am confident that these wonderful games from Betsoft will greatly improve our site and please our players in the Italian market.”

ReelNRG / Pariplay

London-based slots developer ReelNRG has agreed a deal to integrate its full portfolio of games with Pariplay’s platform.

Pariplay will add ReelNRG’s slot games, including popular titles such as Goddess of Asia and Ella’s Riches.

“Pariplay’s reputation for quality is second to none in the igaming industry, so it’s naturally a huge validation of our team’s hard work and creativity that they have put pen to paper on a deal to integrate our entire slot range,” said ReelNRG chief executive Calvin Kent. “This partnership underlines the progress we have made and our commitment to broadening the borders of our global footprint. We look forward to enjoying a long and productive relationship with Pariplay.”

Pariplay managing director Adrian Bailey added: “We are constantly striving to ensure that players get the most out of their gameplay experience, and it’s great to have partnered with a company that shares our belief in providing a unique and immersive gaming experience.”

Red Rake Gaming / Iforium

Spanish online casino games developer Red Rake Gaming has signed a deal to supply its portfolio of slots and video bingo titles to casino aggregation platform provider Iforium.

Red Rake games such as leprechaun-themed Ryan O'Bryan, Super 10 Stars and The Asp of Cleopatra will be made available via Iforium's Gameflex platform.

"Red Rake Gaming have some of the most engaging titles on the market and I'm sure our Gameflex partners will move quickly to get Red Rake's innovative games in front of their players," Iforium chief executive Phil Parry said.

Carlos Fernández Aguilar, head of business development for Red Rake Gaming, added: "I am delighted to start working with such a respected and well-established supplier as Iforium. Our ultimate goal of making our games available to the biggest operators in the industry is closer with deals like this. 2017 was a great year for us and starting this new year with a partnership with Iforium demonstrates our commitment to keep growing and expanding our reach."

Happy Pay

London-based risk management specialist RISQ has signed a new deal to boost the jackpot of game developer Happy Pay up to a record £25m.

RISQ’s insurance-backed solution enables the creation of non-networked prizes across a wide range of game types and channels.

Happy Pay previously operated free-to-enter sweepstakes and instant win promotions with a £10m prize limit. The new partnership with RISQ sees the supplier’s maximum jackpot size increase to £25m.

RISQ B2B director Tom Mitchell said the deal was another step in RISQ’s drive to diversify its B2B partnerships, maximising margins and revenues along the way.

“Our Jackpot RNG delivers a rare combination of leading technology, tailored development, and sophisticated risk-management,” he said. “It’s rewarding to see Happy Pay’s clients embrace this capability, increasing entrant engagement and adding substance to their marketing and promotions.”

Chloé Alpert, chief executive of Happy Pay, added: “Partnering with RISQ in 2018 was a no-brainer, and the results are plain to see. Their adaptability and new jackpot levels were naturally a huge draw for Happy Pay.

“This has opened up opportunities for our clients to harness the acquisition and retention qualities of jackpots, with a wide variety of free-to-enter games. We’re very excited about the future.”

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