Online scratch card and instant win provider NeoGames has been awarded an operator’s licence by the Danish Gambling Authority.

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Online scratch card and instant win provider NeoGames has been awarded an operator’s licence by the Danish Gambling Authority.

 

The licence approval enables NeoGames to enter the newly regulated Danish market with its ‘soft gaming’ products, with a number of media and marketing companies already signed to launch new instant win sites based on NeoGames products.

 

“We have high hopes and are thrilled to enter the newly regulated market in Denmark,” said NeoGames managing director Shay Bar-Joseph.

 

“As we have learned in other regulated markets, such as Italy and Belgium, there is a true market need for an offering that does not necessarily focus on hardcore Casino, but rather combines a softer and more mass market approach. The fact that we already have a few customers that will launch their sites immediately is yet another demonstration of our strategy.”

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