Italian gaming operator Sisal has launched Live Channel, a streaming solution from Sportradar subsidiary Betradar, across the online and retail channels of its sports betting brand Sisal Matchpoint.
The Live Channel product is now live in more than 500 Sisal retail outlets in Italy, as well as on the operator’s iGaming site Sisal.it.
Sisal managing director Francesco Duarte said that customers were looking for greater interaction with sports, as shown by the growing popularity of in-play betting.
“Sisal [...]