UK bookmaker Ladbrokes has become the latest operator to launch a suite of Inspired-powered virtual sports games for mobile devices.
The supplier has been providing Ladbrokes with virtual sports games since 2005 when it launched the content across its retail estate, with an online roll-out following in 2007. By launching the mobile virtuals, Ladbrokes now offers the games across all channels.
While it did not provide figures, Inspired says that the operator’s virtuals revenue had doubled since [...]