Austrian bookmaker SKS365 Group has selected Microgame subsidiary Pianeta Scommesse to provide technology services to its estate of 1,000 planetwin365-branded betting shops throughout Italy.
Pianeta Scommesse will supply the technology to connect each shop to Italian regulator AAMS’ ADM central system, as well as providing a gaming platform which is specifically designed to support approved products and bet types.
The Microgame subsidiary will also work with SKS365 to expand its portfolio of bet types in line with the ADM’s complementary schedule.
The operator’s retail estate was regulated earlier this year under Italy’s Stability Law, which saw internet cafes offering online gaming products, known as CTDs eligible to apply for licences once they paid back tax on pre-regulation operations. With over 1,000 shops across the country, it claims to have the highest number of connected betting shops in Italy.
“The partnership with a leading international operator like SKS365 Group is a source of great pride for our company,” Pianeta Scommesse managing director Rosa Di Leva said. “The agreement is a further step in our group’s strategy to develop our core service provider business and reinforces Pianeta Scommesse’s position as the leading independent service provider for land-based betting shops.”
“We will continue to develop our technology and services to offer the most competitive gaming platform, and look forward to further growth in the regulated market with the 2016 tender to renew all of Italy’s betting licences.”
SKS365 chief executive Thomas Smallwood said that he believed in the quality of the Pianeta Scommesse team, its products and its high service standards.
“We are convinced that our expertise in sports betting together with the professional and technical resources of the Microgame group ensures that we will continue to offer an unrivalled, versatile sportsbook and maximise customer value within the Italian regulations,” he explained.
“With Pianeta Scommesse taking care of the technical aspects, we can focus on our sportsbook and the customers and together we will once again bring a fresh breeze of innovation and value to the market.”