Betclic Everest Group's Betclic brand has strengthened its position in Portugal's regulated online gambling market through a partnership with Primeira Liga club Vitória Futebol Clube.
The deal sees Betclic become the official betting partner of the Setúbal-based club for the 2016-17 Primeira Liga season, marking the resumption of Betclic’s football sponsorship activities in Portugal after a four-year absence.
The operator previously sponsored 28 of the 32 professional teams in the Portuguese football league system, before its sponsorship was ruled illegal [...]