Affiliate marketing specialist Income Access has partnered 12BET to launch a managed affiliate programme for the operator's revamped European-facing sportsbook and casino offering.
The affiliate programme will be integrated with Income Access’ acquisition-tracking platform and managed by the digital marketing specialist’s team of affiliate managers. Affiliates will be able to earn commission of between 20 and 40 per cent, depending on the number of first-time depositing players they refer each month.
The opertor’s chief executive Rory Anderson [...]
