Online lottery specialist Lottotech has agreed a distribution and services deal with omni-channel platform provider Mediatech Solutions.
The agreement will see Mediatech bolster its lottery product offering by integrating Lottotech’s software to its platform, allowing its white-label partners will be able to access the solutions.
Mediatech will also benefit from Lottotech’s advanced marketing instruments, player lifecycle management tools, and user experiences as part of the deal.
Mediatech Solutions executive director Daniel Graetzer said: “Online lottery is becoming hugely [...]