BetEasy, the iGaming site launched by former Sportsbet chief executive Matthew Tripp, has rebranded as CrownBet following its joint venture agreement with Crown Resorts last December.
All existing BetEasy accounts, balances and current bets will be transferred to CrownBet.com.au, while the operator’s mobile apps will continue to operate as normal.
The rebranding has been anticipated since the JV with casino entertainment group Crown Resorts was sealed in 2014, and marks the first time the Crown brand has [...]