Stockholm-listed iGaming operator Mr Green & Co is entering the eSports market through a new joint venture with Gamingzone Entertainment.
The JV will create a new community for eSports fans that will focus on entertainment, news and "gaming possibilities", with the as yet undisclosed brand set to launch during the third quarter of this year.
Mr Green will own 55 per cent of the business, with Gamingzone CEO and co-founder Karl Mikael Cakste initially heading up the JV.
“eSports is a quickly growing, [...]
