Malta-based gaming software provider Bit8 has this week launched a new mobile lottery game which offers players the chance to win €1m every hour.
The company explained that Lotto Hero was designed to appeal to Millennials and players across multiple verticals, as well as boost acquisition, retention and conversion rates for operators.
Players must purchase a €2 Lotto Hero coupon ahead of each draw, which will be made on the hour, every hour of the day.
Any that [...]
