GVC-owned betting brand bwin has agreed a new deal to continue as the official online gaming and betting partner of Spanish La Liga football club Atlético de Madrid.
The agreement extends the operator's existing partnership with the club, which finished runner-up in La Liga and won the Europa League this season, until 2020.
Having worked together since February of last year, the new partnership sees bwin continue to benefit from brand exposure across the club's digital channels, as [...]