UK-based betting and gaming operator Betfred has become the latest to join international sports betting integrity association ESSA.
ESSA said that addition of Betfred, a leading UK retail and online betting provider, will help increase the scope of its monitoring and alert platform.
“Betfred is a household name with around 20 per cent of UK retail betting shops which goes alongside a substantial online sports betting presence in the UK and many wider international markets,” said ESSA secretary [...]