Playtech BGT Sports chief executive officer Armin Sageder has appointed John Pettit and Dietmar Wiesinger to his senior management team.
The appointments complete the reorganisation of Playtech's sports division following the supplier's acquisition of BGT Sports in July last year.
Sageder will lead the team, as previously revealed by Gaming Intelligence, with Pettit appointed as managing director for the UK, Ireland, Asia and Australia, covering retail and digital operations in these territories. Wiesinger will operate in a similar managing director role for the rest of the world.
"John and Dietmar offer a wealth of experience in the industry and we are tapping into this as we continue to invest in our products and remain at the forefront of digitising retail betting," Sageder said.
The Playtech BGT Sports division brings together all Playtech’s acquisitions in the sports betting vertical, from Mobenga and Geneity to Unilogic, BGT and CMSS. The division has around 660 staff in offices from London and Vienna to Romania and Cyprus.
Pettit has been with BGT since joining from Ladbrokes in October 2015. Wiesinger is also a BGT alumnus, having previously worked at Microsoft and T-Systems. Former BGT chief technical officer Markus Hutter will retain that role while former Geneity executive Jonathan Doubilet will be in charge of corporate development.
The executive team will be complemented by other recent hires including Richard Andrew, who joined from the Hong Kong Jockey Club and will serve as business development and product director for Australia and Asia, and Danny Angus, who joined from OpenBet and will report to Hutter as CTO for Solutions.
In Playtech's last financial year, revenue from sports dropped from €32.2m to €30.9m but BGT recorded annual revenue of €41.6m over the same period. Since then, the division has closed an important deal with OPAP, which it believes could be as important as its relationship with Ladbrokes, as well as renewals with Paddy Power and Betfred.
"The division's aim is to create a sports powerhouse product, which will be truly omnichannel in all aspects of retail and digital channels," commented Pettit.