Login/Register

ASA dismisses Paddy Power TV ad complaints

21st July 2010 8:01 am GMT
The UK Advertising Standards Authority (ASA) has cleared a TV advertisement for Irish bookmaker Paddy Power that showed a game of football being played between two teams of blind men which ended with a cat being kicked into a tree, despite more than 1,000 complaints from viewers - one of the highest ever recorded by the ASA. The TV ad showed a game of football being played by two teams of blindfolded men, using a ball [...]

Continue reading

Subscribe for full access to Gaming Intelligence including premium news content, feature articles, news archive, company profiles and more. Includes subscription to the print edition of GIQ magazine and postage.

Subscribe

Already a subscriber or registered user? Login

Related Videos