Williams Interactive, the online gaming arm of US gaming supplier WMS Industries, has launched its first B2B play-for-fun online gaming offering with Iowa’s Meskwaki Bingo Casino, while also confirming the signing of two further white-label deals with land-based casinos in Michigan and Minnesota.

Williams Interactive’s Play4Fun Network is a white-label interactive platform which enables land-based casinos to create an online player community under their own brand.

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