Britain’s Rank Group has launched a review of its loss making Blue Square online betting business as it seeks to focus attention on its Grosvenor Casino and Mecca multi-channel brands.
The review follows the company’s recently announced multi-million pound project to upgrade its sports betting platform and products.
Rank’s proportion of interactive revenue from sports betting has declined steadily over the past five years to account for just 13 per cent of interactive revenue in 2011 [...]