Sheldon Adelson’s Coalition to Stop Internet Gambling has launched its first advert as part of a planned multi-million dollar awareness campaign about the supposed dangers of legalized online gambling, while a rival coalition has emerged with its own campaign against a congressional ban of online gambling.
The 80-second web ad ‘Don’t Let the Games Begin’ launched this week across digital and social media channels targeting decision makers in Las Vegas and Washington DC, and is part of the coalition’s mission to “restore the long-standing federal ban on internet gambling.”
“Right now disreputable gaming interests are lobbying hard to spread internet gambling across the country,” the ad begins. “If they get their way gambling will be available in every home, every bedroom, every dorm room, on every phone, tablet and computer everywhere twenty-four-seven, targeting families, kids, the elderly. This isn’t a game.”