Nevada-licensed online gaming operator Ultimate Gaming has entered into a joint marketing partnership to provide online poker for Reno’s Peppermill Resort Spa Casino and its four additional properties in Nevada.
Ultimate Gaming’s Ultimate Poker site will become the online poker room for Peppermill and its four other properties in Nevada - the Western Village Inn & Casino in Sparks, Rainbow Hotel Casino, Peppermill Hotel Casino and Montego Bay Hotel Casino in Wendover.
Players will be able to make deposits and cash out winnings at each of Peppermill’s venues once they have created an online account.
The deal extends Ultimate Gaming’s reach into the northern half of the state. Station Casinos, owner of the Ultimate Gaming business, has a strong presence in southern Nevada, with players able to make deposits and withdrawals in the operator’s 17 venues.
Billy Paganetti, general manager of Peppermill’s northern Nevada locations, said it was “great” that the operator would be able to promote an online poker offering from a trusted partner like Ultimate Gaming.
“We are very excited about this partnership as it gives us the opportunity to bring our online poker product to the Northern Nevada market through Peppermill’s extensive customer database,” Ultimate Gaming chief executive Tobin Prior commented.
UltimatePoker.com became the first licensed online poker site to launch in the US market, going live for Nevada customers in April last year. The operator has since entered the New Jersey gaming market through a partnership with the Trump Taj Mahal.