Stockholm-based slots developer Quickspin has made its first move into the UK retail gaming market following an agreement with UK bookmaker Coral.
Quickspin has initially agreed to distribute an “unspecified” number of games across Coral’s 1,800 retail outlets in the UK via the operator’s HD Infinity Gaming Machines.
The company already has an agreement in place with Gala Coral’s interactive gaming division Gala Interactive, offering online and mobile slots via the Gala Bingo and Gala Casino gaming brands.
Quickspin CEO Daniel Lindberg said he was “absolutely thrilled” to have entered into the partnership with Coral.
“With our mobile games going live in the next few months we will be one of the first providers to offer games across multiple channels: web, mobile and retail,” he said. “This is yet another proof of that our strategy of developing high quality and innovative video slots is right. We can’t wait to see the games being live in a live environment.”
The first game is currently being adapted for the UK retail market and is expected to go live during the fourth quarter of this year.
Mark Kemp, e-Gaming director at Coral said: “Being able to offer the best online and mobile slots games in our shops is an important part of our multi-channel gaming and single wallet Connect strategy. We have seen the quality and success of Quickspin’s innovative games as part of our offering online.
This partnership now brings together our in-house retail games development team and Quickspin’s brands and expertise in online & mobile games. Our customers will now also enjoy playing Quickspin’s great games on our HD Infinity Gaming Machines in retail as well as our online and mobile channels.”