UK-listed online gaming technology provider GameAccount Network has announced the launch of its redesigned iSight back office system, which has been developed specifically for the needs of US operators looking to drive online players back into their land-based casino properties.

The newly re-engineered iSight back office has been developed for operators utilising GameAccount’s GameSTACK internet gaming solution and SENSE3 mobile gaming solution. The system allows operators to manage their customers’ accounts and implement cutting-edge marketing promotions designed to encourage increased visitation to their casino properties.

The company’s CEO Dermot Smurfit said that the system was the product of its internal development team working "hand-in-glove" with casino operators in the US.

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