Mobile gambling specialist Probability, a subsidiary of GTECH, has launched a new white label mobile casino in partnership with Malta-based Articq Media Limited.
SlotONation.co.uk currently offers a selection of 25 mobile slot games which are available across a number of iOS and Android devices.
Games include Way of the Slot, War Zone, Super Fruity, Silly Slots and Samurai v Zombies, with the white label offering expecting to benefit from new games and content from Probability’s parent company GTECH.
Steve Payne, Probability’s head of partner relations, said that the company was “very excited” to expand their portfolio of white label partners with Articq Media, with Probability bringing “in-depth” experience and expertise to SlotONation.
“Probability will work closely with Articq Media to provide an exceptional playing experience for SlotONation customers,” he said.
Articq Media’s Naomi Hirsch said the company is looking forward to a mutually beneficial relationship with Probability.
“Articq are confident their new venture will appeal to the ever growing mobile audience,” she said.
SlotONation is Articq Media’s first foray into the mobile gaming sector. The company has a team of eight professionals with a background in digital marketing and online gaming.