UK bookmaker William Hill has signed a four-year extension to its existing online bingo deal with gaming technology and services supplier Playtech.
Playtech said that the extension to its current bingo deal further enhances the long-standing relationship both companies have had for a number of years.
“We’re delighted that William Hill, one of Playtech’s most established partners, has agreed to renew its contract,” said Playtech Bingo chief operating officer Dan Phillips. “This is a real endorsement of our market-leading, multi-channel bingo product and the industry’s biggest and best performing bingo network.”
The Playtech Bingo Network has more than 70,000 players and up to 20,000 concurrent users across William Hill Bingo and Playtech’s other network bingo licensees.
It also offers millions in jackpot prizes with the network due to fund around £5m in guaranteed jackpots in Q4 of this year and into the first quarter of next year.
The Playtech Bingo offering also includes cross-channel slot games with retail favourites now mirrored online and on mobile.
“We're very pleased to have renewed our bingo agreement with Playtech and the highly experienced team there,” said William’s Hill’s director of gaming James Curwen. “We look forward to working together to grow the business even further.”