Business News

Stockholm-listed live dealer specialist Evolution Gaming has signed an agreement with Games Marketing which will see it gain access to additional games and side bets from the London-based developer’s proprietary portfolio.

The agreement runs for six years and strengthens Evolution’s range of live dealer games. It expands on an existing agreement between the companies that saw Evolution launch a number of Games Marketing-developed side-bets in its Live Blackjack game. 

Evolution has secured the rights to six of the most popular table games and side bets from the Games Marketing portfolio.

The first of the new games is scheduled for release to Evolution licensees before the end of the year.

“Evolution’s strong offering in online live casino is an excellent match with the Games Marketing portfolio, which has seen significant success in the land-based environment,” said Chris Reynolds, CEO at Games Marketing. “We now strengthen our strategic partnership with Evolution and I expect the new agreement to become our most valuable deal in the live dealer space.”

Evolution chief executive Jens von Bahr added: “While keeping our focus on developing new innovative products, it is fundamental as a market leading live casino provider to also be able to offer numerous qualitative tables games.

“Thus, we have committed to launch six new games with certain preferential rights from our strategic partner Games Marketing. The new games will together with the current range provide a material and long-term competitive advantage for Evolution.”

Established in 2003, Games Marketing has a portfolio of over 40 renowned table games including roulette, blackjack, baccarat and poker variants.

Shares in Evolution Gaming Group AB (Co.Data) (OMX:EVO) are currently trading up 0.64 per cent at SEK117.25 per share in Stockholm this morning.