Cherry’s B2B subsidiary Yggdrasil Gaming has signed a deal to provide its entire product suite and related solutions to Betclic Everest Group for use across the operators Betclic, Expekt and Monte Carlo Casino brands.
The three brands will take delivery of Yggdrasil’s portfolio of 12 video slots, including the Joker Millions progressive jackpot game, as well as the supplier's Infinite API gamification solution, Super Free Spins promotional feature and HTML5 iSENSE 2.0 framework.
Yggdrasil chief executive Fredrik Elmqvist said there was no better endorsement of its iSENSE 2.0 and Infinite API solutions than signing an agreement with an operator as large and as renowned as Betclic Everest Group.
“We’re looking forward to working closely with their team to help drive revenues and player engagement," he said.
Betclic Everest product and innovation director Pascal Brouet commented: “We are only interested in working with the best and most innovative suppliers and we put Yggdrasil in that bracket. Their content is excellent, but it is also their focus on the player experience which is particularly appealing for us.
“This state of mind matches with our vision, which is to integrate innovative casino offers from the best providers. We’re very excited to be working with them and we’re sure our players will be pleased with these latest additions to our service.”