Gaming operator and supplier R.Franco has launched a new Spanish consumer brand through a partnership with Madrid-based gaming platform provider Mediatech Solutions.
R.Franco, which this year celebrates its 50th year in operation, has utilized Mediatech’s omni-channel platform solution to launch the Wanabet brand online and through retail betting terminals in Spain.
R.Franco has also leveraged Mediatech’s land-based extension Candy to power its custom built retail sports betting and slots terminals.
Players can benefit from a single-wallet omni-channel solution, enabling play across online, mobile and retail.
“It’s been a fantastic experience to work with R.Franco to launch Wanabet.es,” said Mediatech’s executive director Daniel Graetzer. “They have really capitalised on our range of products and services in launching a multi-provider, multi-device solution, all integrated seamlessly into our platform.
“What impressed me most is their confidence in their new brand and the strength of the entire company’s support for the project. It’s world class and sets a new standard for online and land based offerings in Spain.”