London-listed gaming giant Paddy Power Betfair has chosen Worldpay to provide payment processing services for its online customers and help drive growth.

Worldpay will provide the operator with payments insights, knowledge and expertise to help grow its business and improve processing efficiencies. 

The payment provider said that it has accumulated a vast amount of regulatory and gambling industry experience that it has incorporated into its tailored products, having worked with some of the biggest names in the industry.

“We process more gambling transactions than any other provider in Europe, and we pride ourselves on the market-leading expertise we offer to the gambling sector,” said Peter Wickes, Worldpay’s VP of business development for Gambling, Global eCommerce.

“Our ability to process payments at great volume is extremely valuable for bookmakers, and the unique insights we can offer Paddy Power Betfair through deep data analytics will play an important role in helping them secure their position at the forefront of the betting industry in the future.”

Ciarán Scallan, director of Customer Payments & Fraud at Paddy Power Betfair, said that it was vital for its customers to deposit and withdraw funds both efficiently and reliably.

“We continue to see fantastic growth, and with the football season coming to an exciting conclusion and the European Championships coming in the summer we were keen to add a trusted advisor to our payments infrastructure,” said Scallan.
“We chose Worldpay for their incredible industry expertise and look forward to growing our relationship over the coming months and years.”

Last month the operator selected Safecharge to provide a comprehensive technology based solution for alternative payment methods.

Shares in Paddy Power Betfair plc (LSE:PPB) were trading at 9,090.00 pence per share in London earlier Tuesday.