International Game Technology (IGT) has signed a deal to provide the Cadillac Jack’s casino resort with a suite of solutions and applications to enhance the IGT Advantage casino management system already live in the South Dakota property.

Cadillac Jack’s has enhanced its existing IGT-supplied systems with the supplier's IGT Media Manager and Service Window, as well as a full suite of applications to expand the scope of amenities and entertainment it offers players.

The upgrade to Media Manager and floor-wide Service Window also includes the Random Riches and Carded Lucky Coin, featuring the Celebration Prizes bonusing applications.

Cadillac Jack’s can now offer players the IGT on Demand Services suite, enabling ordering of beverages, a valet services, summoning the casino host and more from an interactive touchscreen on each game connected to the solution.

The venue has also deployed the IGT Virtual Drawing Manager to simplify its promotional draws with paperless entries.

Cadillac Jack’s – not connected to the gaming machine supplier sold to AGS by Amaya in June last year – is owned by Liv Hospitality, which owns and operates a number of gaming, leisure and hospitality venues in South Dakota.

“We share Cadillac Jack's commitment to leveraging technology to elevate the overall player experience, whether that is through bonusing capabilities or personalized beverage and valet service,” IGT senior vice president of North American and interactive sales Nick Khin said.

“With the addition of IGT Media Manager and Service Window, Cadillac Jack's can provide significantly faster, more personalized customer service across a network of more than 200 electronic gaming machines.”

“We're ushering in a new standard of customer service with IGT Media Manager and Service Window,” Liv Hospitality chief executive Caleb Arcenaux said. “With this floor-wide deployment and the inclusion of IGT On Demand applications, our player engagement and incentive capabilities rival any casino in the country.

“Plus, the addition of IGT bonusing applications means that we can offer our players more entertainment, more ways to win, and more reasons to play at Cadillac Jack's,” he added.

"The installation of the IGT Media Manager and Service Window will allow us to remain on the cutting edge of technology and player interaction,” Cadillac Jack’s general manager David Schneiter added. “The gaming experience we are able to offer our guests is second to none in the market. The ability to promote our market-leading giveaways and destination resort amenities are expected to help our bottom line.”

Earlier this week IGT also announced that it had reached an agreement with Yakama Nation Legends Casino to enhance the Washington property's IGT Advantage casino management systems with Media Manager and Service Window systems solutions, and a host of bonusing applications.

It follows a competitive evaluation of systems solutions, resulting in the selection of a comprehensive suite of IGT systems solutions. IGT Media Manager and floor-wide Service Window will be enhanced by Xtra Credit and Point Play applications.

"Our dedication to innovation adds significant value to our partnership with Yakama Nation Legends Casino, and to the property's ability to engage with players," said Nick Khin, IGT senior vice president of Sales, North America Gaming & Interactive. "By providing bonusing and Service Window capabilities, we bring out the best in our leading floor share of games while helping the casino streamline its operations.

Tiffany Goudy, interim general manager, Yakama Nation Legends Casino, said: "A big part of what makes Legends Casino 'Your Place to Play' is the personalized service that we provide players.

"With the addition of IGT Service Window, we can offer customized promotions, communications, and incentives to players. With the introduction of IGT bonusing applications, we're adding entirely new levels of excitement to our games. These advancements in our slot offerings and operations are exactly what can help to propel the success of our newly expanded casino."


GIQ Magazine Digital Edition