Swedish casino games developer NetEnt has signed a customer agreement with Rank Group to roll out content across two of the UK-facing operator's brands.
Under the terms of the agreement with Rank, NetEnt will deliver its online casino games to the Grosvenor Casinos and Mecca brands. Grosvenor Casinos is the largest land-based casino operator in the UK, with a growing online presence, while Mecca is one of the leading bingo brands in the country and operates Meccabingo.com.
“I am delighted to enter into this partnership that will further drive growth for us in the important UK market," NetEnt Malta managing director and chief of European market operations Enrico Bradamante said.
"I am confident that we can support Rank in growing its digital business and that our award-winning games will be much appreciated by Rank´s customers," he explained.
Ciara Nic Liam, head of casino and games at Rank Digital added: “We are thrilled to be adding NetEnt’s award-winning game content to our Grosvenor and Mecca online brands.”
NetEnt has a proven track record in the UK market and we look forward to extending our offering with games from its portfolio that we know will resonate well with our players.”