London-listed gaming operator Rank Group has significantly expanded its partnership with Playtech to roll out the supplier's Neon table and slot management system across its Grosvenor Casinos estate.
This will see Playtech implement the Neon Slots system to manage the group’s 3,000 electronic gaming machines and the Neon Tables iPad application to cover Grosvenor’s 650 tables, with the migration of Rank's 54 casinos to the new system scheduled for completion in the second half of this year.
Today's agreement follows the initial deal between Playtech and Rank, signed in early 2016, which saw Playtech implement the Neon system across all 54 Grosvenor casinos to manage player tracking data, guest relations and cash desk operations.
The operator also uses the Neon Analytics business intelligence platform, which features a suite of customised dashboards designed to meet the specific needs of its venue and head office management teams.
"The project to replace our management systems was very successful," Grosvenor Casinos director of finance Richard Payle explained. "We worked as a team to address a wide range of technical challenges and business innovations and have successfully rolled out a system which is performing well across the estate, and meeting our business and technical goals.
"Migrating our gaming systems to Playtech will enable us to complete our modernisation, offer an improved player experience and complete our vision for a single account and wallet across our retail and digital businesses," he said.
Martin Sykes , managing director of Playtech subsidiary IGS which developed the Neon System, described the initial roll-out as a major achievement.
"I am positive that no other system supplier could have achieved what we did in 2016," he said.
"We developed new features, optimised Neon for deployment in the cloud, provided numerous integrations and supported the transition from the legacy systems, keeping data in step as we implemented the 54 sites."
Shares in Playtech plc (Co.Data) (LSE:PTEC) were trading up 0.37 per cent at 938.50 pence per share in London Thursday morning, just off their 52-week high of 950.00 pence per share set on March 29th.