Sports betting provider Playtech BGT Sports (PBS) has signed new commercial agreements with five independent UK bookmakers and extended deals with another six operators.
The supplier said that the deals significantly increase its self-service betting terminal (SSBT) footprint presence at independent bookmakers.
This follows extensions signed with Corbett's, Toals, Bet Sid, Toolan's, GR8Odds and S&D, with the improved contracts seeing average terminal density levels double in these shops.
"The independent sector has shown it's ready for the challenges it faces on the high street and embracing the latest in technology and retail trends is key to this," said John Pettit, PBS managing director for UK, Ireland, Asia, and Australia.
"The various deals we have signed with new and existing operators alike prove that there is a hunger amongst independent operators to adapt and thrive in the space, offering their customers the increased range of betting opportunities they now expect.
"Our SSBTs are unmatched in the incremental revenue generated through in-play betting and an extensive choice of markets and sports, giving independent operators the competitive edge required to compete with the greater marketing spend of others."