London-listed gaming operator 888 Holdings has launched a new payment processing solution for its customers in partnership with MuchBetter.

The addition of the MuchBetter gaming wallet to 888's payment options is designed to cut transaction costs, offer players a wider range of payment solutions and provide a strong user experience, the company said.

Unlike other gaming wallet solutions, MuchBetter does not charge clients per transaction, instead billing operators based on player deposits.

It also offers biometric and device verification rather than passwords and security questions in order to improve the payment experience for customers. 

"888.com is a household name and one of the most advanced gaming operators in terms of its adoption of new technology," MuchBetter co-founder Jens Bader said.

"Our commercial model in gaming stands poles apart from the rest of the payments industry and it's why it continues to resonate with operators like 888," he explained. "It provides commercial advantages for every type of player, from the recreational end of the spectrum right up to VIP players."

The 888 deployment follows on from recent deals with the likes of Pinnacle, Finnplay, Lottoland and LeoVegas-owned Royal Panda.

Related