Mexican gaming operator Caliente has partnered with sports betting technology supplier Playtech BGT Sports to roll out self-service betting terminals at a number of its casinos.
The self-service betting terminals (SSBTs) are being installed in over a dozen Caliente casinos across various provinces in Mexico, expanding the existing online relationship between Caliente and Playtech.
"The extension of our relationship into Retail reflects the success we have achieved to date and the opportunities we both see lying ahead," he added. "Mexico is a fast-growing, regulated market and a strategically important territory for Playtech."
Caliente business development director Victor De La Fuente commented: "This is an exciting moment for Caliente as we further develop the experience we offer those who visit our casinos. We are continually looking for ways to improve customer engagement and this represents the latest development as part of this strategy."
Shares in Playtech plc. (LSE:PTEC) were trading up 0.12 per cent at 521.60 pence per share in London Friday morning.