Canada's Ontario Lottery and Gaming Corporation (OLG) has selected UK-based Bede Gaming as its new digital platform supplier.

Bede Gaming was awarded the contract following an open procurement process and aims to roll out OLG's new platform in early 2020.

The contract award follows OLG's initial request for proposals in May 2017 for platform suppliers capable of improving the lottery's online player experience and responsible gambling measures, and marks Bede's first entry into the North American market and lottery sector.

"I'm absolutely delighted to welcome OLG to Bede and am extremely proud of the team effort involved in bringing this agreement to fruition," said Bede Gaming co-founder Michael Brady.

"It is a huge recognition of the strength of our offering and firm proof of our status as a leading gaming platform in the industry. This is a landmark contract win for Bede and I am sure will be the start of a long and successful relationship with one of the most respected names in the worldwide lottery sector."

In addition to player management and games integration, Bede's platform offers OLG a number of options to help manage responsible gambling in real-time, such as the ability to set fine-grained limits, self-exclusions, and other support tailored to players needs.

OLG chief operating officer Greg McKenzie commented: "We are investing in digital technology and product solutions to improve the customer experience and ensure we are responsive to changing customer expectations.

"The platform Bede will provide a central point of integration for OLG’s products and channels. We are looking forward to developing our relationship with Bede as OLG continues its digital transformation."

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