Cherry-owned gaming operator ComeOn has launched a new online casino brand focused on the German market. operates under ComeOn’s Malta licence and follows other recent localised launches in Sweden and Finland by the Stockholm-listed operator.

“After launching Snabbare and Hajper in Sweden and Nopeampi in Finland, our desire was to bring this business model to Germany,” said ComeOn CEO Lahcene Merzoug.

“As the name suggests, the experience for the customer is faster and easier than anything previously available on the market, so with Blitzino the customer can start playing instantly and access their winnings in lightning speed.”

Earlier this month Cherry confirmed that its ComeOn subsidiary has submitted a licence application to the Swedish Gambling Authority to operate in Sweden’s soon-to-be regulated iGaming and betting market.

ComeOn is currently active in seven markets, operating under licences from Malta, Schleswig-Holstein, the UK, as well as a sports betting licence in Poland.

Shares in Cherry AB (STO:CHER) were trading up 0.51 per cent at SEK58.90 per share in Stockholm Thursday morning.