Sportsbook solutions provider Metric Gaming has completed a $10m funding round to help expand its business in the US sports betting market.

The Series A funding round was led by New York-based investment firm RDA Ventures, with additional funds coming from existing investors.

The proceeds will be used to help establish Metric Gaming as a leading sportsbook platform and data services provider in the United States.

“This investment will accelerate Metric Gaming's plans to capitalize on the substantial market opportunities arising as states across the US continue to legalize sports betting,” said Metric Gaming founder and CEO Martin de Knijff.

“Metric's B2B value proposition – a turnkey, mobile-optimized solution that includes the transaction platform, front-end, trading, operations, risk management, product and unique content – is backed by pedigree and expertise built on both sides of the Atlantic, and will enable operators to quickly and efficiently capture market share.”

As part of its investment, RDA Ventures will join Metric Gaming’s board of directors.

"The combination of Metric's product suite, services and management talent made this an easy investment for us,” said RDA Ventures president David Broser. “Metric is uniquely positioned as a sports betting B2B provider with advanced expertise that's rare in the US, and we're excited to be on the ground floor with such a compelling player in the nascent legalized US market."



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