Betting technology provider Miomni Gaming has signed an exclusive partnership to provide its turnkey retail and mobile sports betting services to US hospitality giant and casino operator Delaware North.
The agreement see the two companies work together to create an exclusive sportsbook technology platform for Delaware North's venues in states where sports betting is or becomes legal. Currently, it operates properties in Arizona, New York, Illinois, Ohio, West Virginia and Arkansas.
Miomni's betting technology will first be used for retail sportsbooks and an online offering at Delaware North's two West Virginia casino resorts; Wheeling Island Hotel-Casino-Racetrack in Wheeling and Mardi Gras Casino & Resort near Charleston.
The two companies will also provide a B2B sportsbook technology solution to other US casino operators.
"In working with Miomni, a recognized expert firm on the technology side, Delaware North is uniquely positioned to become a leader in the emerging sports wagering sector in the United States," said Brian Hansberry, president of Delaware North's gaming business. “Leaders in West Virginia were proactive in positioning the state for sports wagering, so Delaware North, with two casinos in West Virginia, is now very much part of a first wave of operators.
“We think that this unique positioning – combined with our professional sports relationships, our ownership and operation of TD Garden in Boston, and our significant hotel and restaurant holdings –will entice other casino companies to want to explore the opportunities this partnership can present them," he said.
Delaware North made its first foray into the digital gaming space in 2016 with the acquisition of social casino developer Ruby Seven Studios, which it offers to US operators as a B2B platform.
"The partnership with Miomni will allow us to serve a new market of casino operators anxious to benefit from gaming expansion cost-efficiently, while increasing the visibility of their brand, deepening their customer relationships and enhancing the quality of their service offerings," said Luisa Woods, Delaware North vice president of marketing for its gaming division who is spearheading the operator’s sports betting drive.
"We are ideally positioned to be a principal architect in the evolution of gaming entertainment in the United States," said Woods. "We are focused on delivering on the promise of integrated destination entertainment and convenience gaming."
Miomni CEO Mike Venner commented: "We are proud and excited to be working in partnership with Delaware North. Miomni is the chosen technology provider behind many of Nevada's leading online sportsbooks because we designed the platform to be flexible, easy to use and reliable, with innovative features designed specifically to engage and entertain US sports fans.
“This partnership is the perfect fit from our perspective as we share a vision of delivering a world-class gaming experience."