London-listed GVC Holdings has secured a multi-year extension to its B2B supply deal with Danish national lottery operator Danske Licens Spil (DLS).

The agreement gives DLS access to GVC’s platforms and portfolio of gaming content, which includes titles from leading third-party suppliers, as well as exclusive games developed by GVC’s in-house development studios.

GVC has been providing online gaming and poker solutions to DLS since the Danish iGaming market was re-regulated in January 2012.

The new agreement marks the second time that the contract has been renewed, having previously been extended in 2015 with bwin.party, which was acquired by GVC in 2016.

“Having supplied poker and casino games to DLS since 2012 we are thrilled to extend our relationship once again,” said GVC head of client services Ian Turnbull. “Danske Licens Spil is the clear market leader in Denmark and we are delighted to be their long-term partner of choice.”

DLS director of product management, Søren Schneider, commented: “Danske Licens Spil has been a strong market leader in the liberalised Danish market since 2012.

“One of the reasons for our continual growth is our strong relationship with the GVC Group. With access to their casino and poker platforms combined with our joint exclusive content development it was a logical decision to extend our relationship for three more years.”

Shares in GVC Holdings plc (LSE:GVC) were trading up 2.95 per cent at 716.00 pence per share in London Wednesday morning.

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