Bookmaker CG Technology is looking to enter New Jersey’s regulated sports betting market through a partnership with Meadowlands Racetrack.
The company has agreed a deal with Meadowlands to offer online and mobile sports betting to players in New Jersey starting in the fall of 2019, subject to licensure the New Jersey Division of Gaming Enforcement.
“We are delighted to enter the New Jersey market and bring forth our decade-plus of experience catering to customers in the country's biggest gambling market,” said Parikshat Khanna, CEO of CG Technology. “As an early mover in the Nevada sports wagering business, we always envisioned national expansion that would give American consumers more product options.”
CG Technology currently operates eight sportsbooks in Nevada, including those at The Venetian, The Cosmopolitan, and Hard Rock, having averted the revocation of its license for former regulatory breaches.
“We are excited to announce this partnership with CG Technology,” said Jeff Gural, chairman and CEO of New Meadowlands Racetrack LLC. “We are confident CGT, with its years of experience, will bring some new and inventive offerings that will appeal to the New Jersey online and mobile sports wagering market.”
The agreement adds to Meadowlands existing sports betting partnerships with technology suppliers IGT and GAN, and sportsbook brands Fanduel and PointsBet.