Business News

New York-listed lottery and gaming supplier Scientific Games has expanded its partnership with Dutch national lottery Nederlandse Loterij to include its digital sports betting solution.

Scientific Games already provides the lottery with its OpenPlatform player account technology, as well as lottery instant games, and will now also supply its OpenSports sportsbook solution to the operator.

The new integration for mobile and desktop comprises the OpenBet betting engine, OpenPlatform player account technology, and OpenTrade managed trading services for non-Dutch sports.

“We're excited to offer our players a seamlessly connected online sportsbook that keeps quality and stability top-of-mind,” said Nederlandse Loterij business director for sportsbook Sam Deporteere. “Expanding our partnership with Scientific Games will help us gain new players and keep our existing bettors engaged."

Scientific Games SVP of digital sportsbook and platforms, Keith O'Loughlin, commented: "Our OpenSports solution is a natural fit for Nederlandse Loterij. We recognise the importance of transitioning from a sports technology provider to a full-service, end-to-end sportsbook partner.

“Teams across Scientific Games have re-engineered the full product suite by putting the player at the heart of our decision making. Sports betting is currently positioned at the core of global growth for the lottery and gaming industry, and we'll be providing NLO advanced innovation to fuel their ongoing success in the Netherlands."

Shares in Scientific Games Corporation (NSQ:SGMS) closed up 9.24 per cent at $22.34 per share in New York Friday.

Related