Betfair has signed an extension to its agreement with behavioural analytics solutions provider Featurespace for a further five years, continuing a relationship that dates back to 2008.
Featurespace will provide Betfair with an upgraded variant of its Adaptive Real-Time Individual Change Identification Engine (ARIC) featuring infinite horizontal scalability.
The solution allows the operator to use Featurespace’s adaptive behavioural analytics for automated, real-time fraud detection across millions of customers.
ARIC allows Betair to monitor unusual behaviour patterns [...]