London-based sports betting provider FSB has signed a deal to power a new online sportsbook platform for UK-facing operator 7 Best Bets.
The new site is expected to launch on April 9th under an exclusive partnership with popular social game 7 Of The Best (7OTB), which was founded by former Tottenham Hotspur and England footballer Ledley King.
In the free-to-play game, players can win weekly cash prizes by selecting five football games from across the top eight footballs [...]