Stockholm-listed casino games developer NetEnt has expanded into Bulgaria's regulated iGaming market through an exclusive partnership with the Bulgarian National Lottery.
A selection of NetEnt games have gone live with on the lottery’s 7777.bg site, including Jimi Hendrix Online Slot, Dracula and Pyramid Quest for Immortality, among others.
“As a market leader in Bulgaria, National Lottery is always delivering the best possible products to its customers,” said Milen Ganev, CEO of National Lottery Bulgaria. “We recognise NetEnt as a stable partner, producing high quality games fitting perfectly into our gaming concept for entertainment.
“National Lottery Bulgaria’s customer base has over 2 million registered players and we hope that all of them will enjoy our new product.”
Enrico Bradamante, NetEnt’s chief of European market operations and managing director for Malta, added: “Expansion on regulated markets is an important part of our growth strategy and I am very pleased that our popular online games are now live and available in Bulgaria.
“We look forward to supporting National Lottery Bulgaria in growing their online casino business and I am convinced that their players will enjoy our entertaining premium games.”