Intralot's Polish bookmaking business Totolotek has rolled out virtual sports betting games for the first time in Poland in partnership with Betradar.
The launch of virtual sports in Poland follows amendments to the country's gambling legislation which came into force on April 1st, allowing for virtual sports betting as well as online bingo, poker and casino games.
Totolotek has initially launched Betradar's virtual football, horse and dog racing games in the Polish market, with plans to expand the offering to include games played by national teams and virtual basketball and tennis.
"Betting on virtual sports events is increasingly popular in other countries, and has been available for many years. In Poland, betting on such events was made possible by the provisions of the amended Gambling Law, effective since April," Totolotek chief executive Adam Lamentowicz explained.
"We believe that this kind of gaming will be of great interest to our customers. It is fast and much more accessible than betting on real games. We have put a lot of work into making the simulations as realistic and elaborate as possible, and placed a lot of data inside so as to enable players to analyze possible results.”
The games are currently available via the operators retail outlets in the country and will soon also be launched online at Totolotek.pl.
"We are really excited to launch with Totolotek," said Betradar managing director of virtual gaming Neale Deeley. " Punters around the world place millions of bets on Betradar virtual sports every week and now punters in Poland can enjoy the same thrilling experience."
Shares in Intralot SA (Co. Data) (ASE:INLOT) were trading up 0.80 per cent at €1.26 per share in Athens early Wednesday, 9.4 per cent off their 52-week high of €1.39 per share set on October 10th 2016.